The 14-day reset.
The 14-day Mojo Method Challenge — for the man who knows he's sliding, doesn't want bootcamp culture, and wants to start laying foundations that don't cost the people who love him. £27. No calls. No shouting. Just the work.
Built for longevity, not the highlight reel.
START THE 14-DAY CHALLENGE — £27£27 once. No subscription. Credit applies to Month 1 if you upgrade.
I found out my dad had bone marrow cancer in a café in Highgate, on a break from the underground gym I was training out of at the time. He'd already had testicular cancer a few years before. He was bullish about it. He always was.
But I knew. The life he'd lived had been laying the foundations for that call for years. My mum carries the lymphoma gene. Three of my grandparents died of cancer. One of Alzheimer's. I was twenty-two when I worked it out — and I knew that if I didn't change something, I was on the same road.
The thing nobody tells you in fitness is what it actually costs when a man doesn't look after himself. The conversations you have to have. The treatments. The energy you don't have left for your kids. The years your family spends watching you struggle, instead of living with you.
That's where this work comes from. Not from a fitness magazine. From watching what happens when a man doesn't look after himself — and watching everyone he loves carry the weight of it.
Five pillars. Built around real life. Each one carrying its weight on healthspan.
You're exactly who this is built for. Two of the three workout tracks assume you're returning, not pushing through. The Day 0 voice note from me is where we calibrate. None of the sessions need you to be 'in shape' first.
Yes. One of the tracks is home / minimal kit. If you bounce between travel and gym, you can switch tracks for that week — flag it on the questionnaire and I'll pre-load it.
You pick at intake. The nutrition plan splits into two tracks — omnivorous or plant-based. Both hit the protein target. Both lean heavy on fibre, vegetables, and nutrient density. No either-or.
Either is fine. The programme isn't built around a fixed time. If you're a 5:30am-before-the-kids man, brilliant. If you're a 9pm-after-bedtime man, also brilliant. The questionnaire captures it.
You don't carry on. £27 was the price. No subscription. No auto-renew. You walk away with the workouts, the plan, the scorecard, and the experience. The membership upgrade is a separate decision — and your £27 is credited if you do choose to continue.
That's one of the questions on the intake form. Tell me the truth — what hurts, when, and for how long. We adjust. None of this is built to make existing problems worse. It's built to make most of them better, slowly, around real life.
No call. No upsell pressure. No subscription. Just the work, started.
START THE 14-DAY CHALLENGE — £27£27 once. No subscription. Credit applies to Month 1 if you upgrade.